American Eagle clothing company is under fire from leftists for their new clothing campaign featuring actress Sydney Sweeney employing a well-used wordplay of ‘genes’ for marketing blue jeans.
A report on the ABC News program Good Morning America First Look compared the campaign to ‘Nazi propaganda.’
Liberal activists accused the brand of promoting “white supremacist ideology and eugenics” for daring to choose a blonde, blue‑eyed Caucasian woman as the model and insisting it is a ‘coded celebration’ of genetic “superiority.”
Activists have demanded that American Eagle immediately cease the campaign and have launched a boycott of the company.
American Eagle, however, has made it clear they will not bend the knee to the woke mob. The company shared a statment on Instagram.
“Sydney Sweeney Has Great Jeans” is and always was about the jeans.
Her jeans. Her Story.
We’ll continue to celebrate how everyone wears their AE jeans with confidence, their way.
Great jeans look good on everyone.
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A post shared by American Eagle (@americaneagle)
Patrick Bet-David noted that despite the left’s efforts to punish the company, they made $300M in a day.
Numbers NEVER lie.
Here are 2 different campaigns results:
American Eagle’s Sydney Sweeney ad:
– AE made $300m in a day
– $65m in free media exposureJaguar LGBTQ ad:
– sales in Europe plunged 97.5% in April
– from 180k sold in 2018 to 27k last yearBuyers has spoken! pic.twitter.com/xRuqSLMtJ3
— Patrick Bet-David (@patrickbetdavid) August 1, 2025
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